The Ontario Chamber of Commerce 2025-2028 Strategic Plan will guide our efforts and ensure we are well-positioned to be the indispensable partner of business across Ontario.
Our strategy recognizes the unique economic and political context – in Canada and abroad – as we seek to bring inclusive and sustainable prosperity for all of Ontario’s businesses, workers, and communities.
The OCC leadership team developed this plan based on the thoughtful perspectives of our members, our chambers, our board, our team, and our communities.
Our Purpose
To bring inclusive and sustainable prosperity to Ontario’s businesses, workers, and communities.
Mission
To convene, mobilize, and empower business and local chambers to lead positive change – something no one can achieve alone.
Vision
To be the indispensable partner of business, successfully advocating for businesses of all sizes, all sectors, and in all communities.
Maximize our value for Chambers, corporate members, and small and medium-sized enterprises (SMEs).
This means, we recognize that businesses and chambers are our organization’s heartbeat. Success depends on our relationships, their experience and the value we create together.
Over the Strategic Plan, the OCC will:
- Deliver an end-to-end member experience with improved member stewardship.
- Provide advanced economic and policy intelligence, and market research for members. Broaden business recognition programs to strengthen relevance and affinity.
- Be the gateway to the SME community, in partnership with our chambers.
To achieve the following outcomes:
- Strengthen speed, credibility, and reach OCC’s advocacy.
- Enhance member engagement, growth & retention – across the Chamber network.

Leverage the Ontario Chamber Brand through compelling differentiation.
This means we play a uniquely valuable role as a thought leader and mobilizer of Ontario businesses of all sizes, in all sectors, and in all regions.
Over the Strategic Plan, the OCC will:
- Reposition our brand to a mobilizer of businesses, chambers, and communities.
- Provide advanced economic and policy intelligence, and market research for members.
- Enhance main street awareness and engagement through simple, digestible, and visual thought leadership.
- Enhance reputation as a provincial and national thought leader and convenor.
To achieve the following outcomes:
- Increase brand reputation & affinity.
- Increase quality and quantity of media coverage & influencer conversation.
- Increase business and government participation in OCC activities – enabling influence & impact.

Elevate Organizational Capacity to empower people, growth, and performance.
This means we know empowered employees are central to a healthy, resilient, and high-performing organizational culture – and retaining talent for the long term.
Over the Strategic Plan, the OCC will:
- Apply best practices and continuous improvement to governance and risk management.
- Enable effective relationship management through technology and process improvements.
- Ensure the belonging, wellbeing, growth, and performance of all OCC employees.
To achieve the following outcomes:
- Improve OCC’s ability to anticipate and mitigate risks.
- Ensure high employee engagement, growth, retention and performance.
- Enhance member engagement and satisfaction.

Lead with Impact through public policy, advocacy, and mobilization.
This means we will leverage the reach and influence of our network to achieve meaningful results for Ontario’s businesses.
Over the Strategic Plan, the OCC will:
- Define and execute integrated 3-year visions, goals and agendas for Policy Councils.
- Mobilize Ontario’s Chamber Network and business community in public advocacy.
- Expand interjurisdictional collaboration, influence, and advocacy impact.
To achieve the following outcomes:
- Enhance relevance of policy and advocacy strategy.
- Achieve advocacy wins on areas of high importance to members.
- Increase member engagement for chambers and SMEs.

Enablers (How we'll make it happen):
Our Values; Our Foundation
Non-Partisan
We approach every issue and decision without bias towards any political group, ensuring our actions are based on objective evidence and support the best interests of our members and greater economy.
Service Excellence
We consistently strive to exceed expectations, providing outstanding value, support and solutions to our members and stakeholders, enhancing their engagement and experiences.
Inclusion
We embrace diversity in all forms, ensuring that all voices are heard, respected, and valued, creating an environment of belonging, collaboration, equity, and mutual understanding.
Integrity
Our commitment to honesty and ethical conduct drives our interactions, decisions, and operations, fostering a culture of trust, transparency, and accountability.
Entrepreneurship
Embracing innovation and creativity, we proactively seek new opportunities, adapt to changing landscapes, and champion bold ideas to drive growth and progress.